Practical Help for Local Nonprofits
Resources for Nonprofits
Running a nonprofit takes more than passion for the mission.
Organizations also need strong boards, volunteers, funding,
effective communication and the ability to help people
understand why their work matters. Give Back Prince William
provides practical education, tools, connections and
opportunities designed to help nonprofits become stronger.
Our goal is simple: provide useful information
that nonprofits can put to work. You do not have to purchase
services from Give Back Prince William to benefit from these
resources.
Give Back Prince William helps nonprofits increase awareness
through education, resources, connections and opportunities.
Start Here
Build a Stronger Nonprofit
Start with the challenge your organization is facing now.
These resource areas will grow over time with practical
guides, checklists, workshops and expert information.
Grant Writing Assistance
Grants can provide important funding, but successful
grant work begins long before an application is written.
Learn how to determine whether your nonprofit is grant
ready, identify appropriate opportunities and build
stronger proposals.
- Determine whether your nonprofit is grant ready
- Find appropriate funding opportunities
- Evaluate whether a grant is worth pursuing
- Write stronger need statements
- Create goals, objectives and outcomes
- Develop realistic grant budgets
- Prepare for reporting and stewardship
Build a Strong Board
A nonprofit board should provide governance,
accountability, leadership and meaningful support.
Building the right board starts with understanding what
your organization needs rather than simply filling seats.
- Understand the role of a nonprofit board
- Identify the skills and experience your board needs
- Create a board skills matrix
- Recruit prospective board members
- Set clear expectations before someone joins
- Build an effective onboarding process
- Improve engagement and retention
Volunteer Recruitment
Volunteer recruitment works best when it is treated as
a campaign rather than a general request for help.
Start by defining the job, identifying the right people
and explaining why the opportunity matters.
- Define specific volunteer roles
- Identify the right volunteer audience
- Write a compelling recruitment message
- Choose where and how to recruit
- Create a volunteer recruitment campaign
- Improve onboarding and communication
- Recognize and retain good volunteers
Donation & Fundraising Campaigns
Strong fundraising campaigns do more than ask for money.
They help people understand the need, see what their
support can accomplish and know exactly how to help.
- Define the need and campaign goal
- Identify potential donor audiences
- Build a clear campaign message
- Tell stories responsibly
- Plan email, social and website communication
- Create stronger calls to action
- Thank and steward donors after the campaign
Marketing & Awareness
People cannot support an organization they do not
understand. Give Back Prince William helps nonprofits
learn how to explain their mission clearly, tell useful
stories, work with local media, improve digital
visibility and reach the people who need to know about
their work.
- Nonprofit storytelling
- Press releases and media relations
- Google Business Profile and basic SEO
- Google Ad Grants education
- Email communication
- Social media planning
- Event promotion
- Community calendars and submissions
- Sponsorship communication
- Free and low-cost marketing tools
Why We Do This
Strong Nonprofits Strengthen the Entire Community
Greater Prince William is served by nonprofits working
in health, education, human services, veterans’
services, arts and culture, animal welfare, youth
development, housing, food security and many other
areas.
Many of those organizations operate with small teams and
limited budgets. They may not have a marketing
department, grant writer, volunteer coordinator or
communications professional.
Give Back Prince William does not need to do every job
for every organization. We can teach, connect,
introduce, amplify and bring useful expertise into the
nonprofit community.
We Can Help Nonprofits:
- Learn practical skills
- Increase awareness
- Find useful tools and information
- Connect with businesses and community partners
- Recruit volunteers
- Improve fundraising communication
- Share expertise and stories
- Discover training opportunities
- Make meaningful community connections
Growing Resource Library
More Help for Nonprofits
The nonprofit resource library will continue to grow based
on the questions and challenges local organizations tell us
they are facing.
Google Ad Grants
Learn about eligibility, setup, management and ways
nonprofits can use Google Ad Grants more effectively.
Media & Storytelling
Learn how to identify useful stories, work with local
media and position nonprofit leaders as knowledgeable
community sources.
Sponsorships
Learn how to develop useful sponsorship opportunities,
communicate value and build stronger sponsor
relationships.
Community Partnerships
Learn how nonprofits, businesses, volunteers, experts
and other organizations can work together more
effectively.
Events
Learn how to promote nonprofit events, improve event
communication and turn one event into ongoing awareness.
Free & Low-Cost Tools
Discover practical tools, platforms and opportunities
that can help nonprofits accomplish more with limited
budgets.
More Than Articles
Learn. Use It. Connect.
The goal is not simply to publish information. We want
nonprofits to be able to use what they learn.
1
Discover
Find information that addresses a real challenge your
nonprofit is facing.
2
Learn
Use practical guidance, examples, checklists and expert
information.
3
Participate
Attend training, share an opportunity, contribute
expertise or participate in a Give Back program.
4
Connect
Build relationships with other nonprofits, businesses,
volunteers, experts and community resources.
What Does Your Nonprofit Need Help With?
Tell us about your organization and the challenges you are
facing. Your questions can help shape future resources,
education and community connections for nonprofits throughout
Greater Prince William.




